The information from iResearch shows the marketplace measurements of Asia online dating services will increase from 487 million Yuan, 2010 to 1.9 billion Yuan, with a yearly compound that is average rate of 31.3%, method greater than compared to United States market which will be 3.4%.
As shown when you look at the dining table, industry is very mature with an extremely concentration degree. In 2012, the largest 3 internet site just take 73.7% regarding the market, on top of that, the very first 10 web sites have actually occupied 93.81%.
The business mode has not changed fundamentally, almost out of date on the other hand.
Users donвЂ™t stay for the very long time
The users of on line dating site have clear target: to locate their skip. or Mr. Right. Therefore after finding the only they desire, they will stop utilizing the web web site. As Muyan, Baihe ( No.3 site that is dating Asia) claims, one account often remain active for 6 thirty days to at least one 12 months.
Few clients are having to pay individual
The site that is no.1 Jiayuan, has just about 550,000 having to pay users each month, with 35 million users in total. The portion of spending users is just 1.6%
Not enough conversation
It is a typical design of Chinese site that is dating fundamental personal information + discussion. But, the four choices here, вЂњsend textвЂќ, вЂњsay helloвЂќ, вЂњsend presentвЂќ and вЂњfollow herвЂќ aren’t sufficient attractive. I feel that the profile like reading specifications of a machine when I see this.
No service that is follow-up
After marriage, partners likewise have requirements like consultancy and that can be incorporated into these websites. (altro…)